An ideal target is the best possible outcome that you might achieve, and thus the most difficult to realise. The rationale is that if you do not try to achieve this outcome, then you never will, and you will be a victim of lack of ambition. Accordingly, as part of negotiation preparation, negotiators are encouraged to define a range of targets, including the best possible outcome and use that as part of their objective setting. See also Planning, Negotiation and Target, Realistic« Back to Glossary Index
Discover the world’s largest Glossary of Procurement terms
With over 800 Procurement specific terms (and growing) you will find everything you need to know or thought you knew about the Procurement function. Our aim is to provide you with a comprehensive list collated from the Comprara Groups hub of training and consulting source materials.The Procurement Glossary has been compiled by industry expert Paul Rogers.